Building Your Brand Through Digital Marketing Workshop (Fremantle)

- Fremantle

With two thirds of people saying they trust consumer opinions posted online,* the Building Your Brand Through Digital Marketing workshop can help you find out what’s being said about your business online and how to manage your reputation and respond appropriately.

This is an intermediate-level workshop ideal for those with some operational digital marketing experience, looking to explore the more strategic and technical aspects of branding in the digital space. Topics include:

  • Managing your business’s online reputation
  • Earned, paid and owned media
  • Content strategies
  • Social listening
  • Developing a social media policy
  • User review websites, and how to manage negative reviews
  • Understanding social media influencers
  • Working with Tourism Australia and Tourism Western Australia

*Nielsen Global Trust in Advertising Report

ABOUT THE TRAINER – MEG COFFEY
Social media strategist, brand marketing specialist, public speaker, and coach, Meg Coffey is uniquely positioned to provide a holistic range of services to individual businesses operating in niche industries, particularly tourism and hospitality. By combining research, in-depth experience, passion, and outcome-driven results, Meg creates business strategies that are individually tailored to her clients. As a public speaker, Meg demystifies today's fast-paced world of brand establishment, social media, marketing and PR to show how companies can take advantage of powerful digital tools to boost their bottom line through proven strategies and straight talking. Meg provides training that is informative, engaging and most importantly – useful.

 

Supported by Royalties for Regions

DATE:
May 01, 2018
TIME:
09:00 - 12:00
VENUE:
Quest Fremantle
LOCATION:
8 Pakenham Street
Fremantle WA 6160
Australia
REGISTRATION DATE: (Open - Close)
Dec 01, 2017 - Apr 26, 2018
Member price (inc. GST) $75.00
Non-Member price (inc. GST) $150.00
Price Detail Payment for the order must be completed using PayPal/credit card at the time of registration. Government Departments requiring an invoice can contact Tourism Council WA to arrange. Only current financial members of Tourism Council WA are eligible for the Member Rate. Prices are inclusive of GST. Cancellation Policy: if workshop minimum numbers are not met, you will receive notification of the cancelled event and your payment will be reimbursed. Any cancellations made within 4 working days of the scheduled course will not be refunded, however name changes will be accepted.

Sponsors

Building Your Brand Through Digital Marketing Workshop (Fremantle)

- Fremantle

$75.00 AUD
(inc. GST)
Products: 
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