24 September 2013
Tourism Council WA CEO Evan Hall has welcomed the new series of cinema and TV advertisements promoting regional WA in Sydney, Melbourne and Perth. The advertisements were funded by Royalties for Regions and are being launched in Perth today by Tourism WA.
“This Royalties for Regions marketing investment will bring visitors, dollars and jobs back to regional tourism towns” said Mr Hall.
“Domestic tourism marketing has a high return of $20 to $1” said Mr Hall.