Domestic tourism injects $4.6b into State economy

10 December 2014

Western Australians are seeing the value of travelling within the State, with domestic tourism injecting $4.6billion into the State economy over the past 12 months – a 12 per cent increase on the previous year and three times the national increase.

Figures from the National Visitor Survey for the year to September 2014, released today, show domestic overnight visitors in Western Australia increased by seven per cent to 7.2 million visitors, which is above the national increase of five per cent.

The figures reflect the importance of marketing local attractions and regional tourism operators, Tourism Council WA CEO Evan Hall said.

“This boost in domestic tourism has been driven by State government investment in regional tourism marketing,” Mr Hall said.

Western Australian tourism currently generates 91,000 jobs across the State.

“These results show how government tourism investment is delivering tourism dollars and jobs back into regional areas,” Mr Hall said.

“The industry anticipates the remaining $11million State government election commitment to continue growing tourism dollars and jobs across Western Australia over the next two years.

“It is essential for State funding to continue to attract increasing visitor numbers and dollars in regional areas into the future.”

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