Industry Advisor - Brooke Metcalf

Brooke began work experience with Tourism Council WA in 2017 after she had completed her Advanced Diploma of Travel and Tourism from North Metropolitan TAFE, Perth. Through her studies she was awarded with the SKAL International Top Student Award for the South West Region and a Certificate of Excellence. Brooke became an Industry Advisor in February 2018.  Prior to this, Brooke worked as a Travel Consultant for the WA Visitor Centre in Perth, plus has a background in administration, customer service and retail.

Industry Advisor - Ellen Angel

Ellen joined Tourism Council WA in February 2018 after graduating with a Bachelor of Hospitality and Tourism Management from Edith Cowan University. She has a strong passion for tourism in WA and is particularly interested in ecotourism, destination marketing and consumer behaviour. Ellen has volunteered at various festivals and events over the years where she gained valuable insights into the industry. Ellen has a background in sales and customer service and has worked in various retail roles for more than ten years.

Events & Office Administrator - Laura Kuiper

Laura began working with Tourism Council WA in 2016 as an events intern while completing her Bachelor of Commerce with majors in Tourism, Hospitality and Public Relations at Curtin University. In 2017 she accepted a full time position with the Council as the Events and Office Administrator.

Industry Advisor - Alana Hammond

Alana began working with Tourism Council WA in 2016.  She has a Bachelor of Commerce with majors in Marketing, Tourism, Hospitality and Event Management from Curtin University.

Industry Advisor - Rebecca Raymond

Rebecca began work experience with Tourism Council WA in 2015 after she had completed her Bachelor of Tourism Management at Edith Cowan University with a minor in Marketing. Rebecca became an industry advisor in July 2016.

Trainer - Sally Hollis

Sally has worked in senior roles in the tourism, hospitality and event management industries in Western Australia and the United Kingdom. She was a founding director of the Australian Tourism Accreditation Association, Executive Officer of Tourism Council Western Australia and National Manager of the Australian Tourism Accreditation Program Ltd. Sally was instrumental in the development, and national roll out, of the Australian Tourism Accreditation Program.

Trainer – Meg Coffey

Meg Coffey is the state’s leading and most sought after social media trainer and public speaker.
She keeps her finger on the pulse of the industry with client work as Managing Director of her own consultancy, Coffey & Tea and is the Founder of Perth’s largest social media “knowledge economy”: Social Media Perth (#SMPerth).

Trainer – Amy Johnston

Amy Johnston is the owner of Wanderlust Communications, a public relations and social media consultancy based in Perth. Amy is an experienced communications professional with a strong background in integrated public relations. Since relocating to Western Australia from the UK in 2011, Amy has worked as the Marketing Manager for a large recreation centre and as General Manager for a large regional Visitor Centre where she honed her tourism marketing skills.

Trainer – Kristy Bailey

Marketing Strategist and Managing Director of One Eighty Marketing, Kristy Bailey has more than 15 years’ experience in strategic marketing, communications and PR within the Tourism industry. Kristy holds a range of qualifications including a Diploma in Tourism and a Post Graduate Marketing Certificate and is currently completing her Masters in Marketing.  She has represented businesses from all aspects of the tourism industry including retail and wholesale travel companies, conference and incentive houses, cruise operators, tour operators and luxury resorts.

WA Tourism Awards Coordinator – Julie Wood

Julie has been successfully managing the Awards program since 2007 after years of working in the events management industry. Her role includes Awards administration, nominations, entrant support, coordination of the judging panel as well as organising the Gala Dinner.